LAFAYETTE, Ind., March 19, 2010 (GLOBE NEWSWIRE) -- Ultimate Sports, Inc. (Pink Sheets:USPS - News), a manufacturer and supplier to the recreational vehicle industry, announced today that the company has decided that the official name for the "Thruster" project will be "Track Star."



USI's patent-pending "Track Star" snowmobile track assist system will revolutionize the snowmobile industry in track floatation, corner control and overall grip in all snow conditions. Floatation take off will be increased by 15% to 35%; corner control by 10% to 25%. Overall grip increase will be between 20% and 40%, depending upon the snowmobile and application it is used on.



USI's "Track Star" system will fit all popular late model snowmobiles produced by Arctic Cat, Polaris, Ski Doo and Yamaha. Sales of this new system will be through USI's existing distributors and dealers, in excess of 1,000 companies, both domestically and internationally. Existing OEMs who currently purchase USI's product line such as Arctic Cat, Polaris, Ski Doo and Yamaha, will be given an exclusive opportunity for pre-launch inspection.



Kevin Metheny, President of Ultimate Sports, states, "The 'Track Star' name will be featured in all upcoming advertising promotions and retail sales efforts. We're looking forward to introducing this cutting-edge product to the marketplace. Imagine a snowmobile with a 121 inch track that will go through powder snow and allow for quicker turns than a 164 inch track. The mountain rider alone will save 25 to 75 pounds of weight on their sled. Weight is critical to a mountain powder rider, so the Track Star's ability to lighten the snowmobile will be a main selling point."



About Ultimate Sports, Inc.:



Ultimate Sports specializes in every item, large and small, that snowmobilers need in order to enjoy the sport and improve their performance -- especially snowmobile skis of all types. We have an extensive inventory of carbide studs, mount kits, wear bars, suspension parts, snow flaps, alignment bars, and so much more. Visit http://www.usi-skis.com/ for more information.



Forward-Looking Statements:



This press release contains certain forward-looking statements. Investors are cautioned that certain statements in this release are "forward looking statements" and involve both known and unknown risks, uncertainties and other factors. Such uncertainties include, among others, certain risks associated with the operation of the company described above. The Company's actual results could differ materially from expected results.